Monday, 9 March 2015

Production Credits

The Production Credits a.k.a. Opening Credits are the names of the most important members of the production and making of the film. There is a certain hierarchy order of those names. An example of the way the order goes by usually is:

PRODUCTION COMPANY presents
a NAME LASTNAME production
a NAME LASTNAME film
"TITLE"
Lead Cast
Supporting Cast
Casting Director
Music Composer
Costume Designer
Associate Producers
Editor(s)
Production Designer
Director of Photography
Executive Producer
Producer
Writer(s)
Director

Opening credits can either be put in front of a black or coloured screen or in front of the moving picture of the opening sequence of the film and the actual footage. By putting the credits on a coloured or black screen the audience can focus on the names of the members and cast that has created the media (film, video game etc). Recently putting opening credits in front of moving footage of the opening sequence of the film has been used more, as it is time consuming otherwise and the audience lose interest and get bored from the start if that is not done, so it decreases the suspense and excitement from the film and the effect that needs to be produced to capture the audience's emotions and feelings into a piece of media. An example of psychological horror opening credits is "Black Swan"



The opening credits directly relate to the film as the colours are gloomy and contrasting and the mise en scene is fitting perfectly with the film's plot and title. The non-diegetic music is creepy and suspenseful and what you would expect from a psychological horror so it fits the genre and plot perfectly. These opening credits are done on a background instead of the footage itself and on the opening sequence, but are still very effective and would not bore the audience or remove the enigmatic feel. 

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